The Festival of Urban Energy

Urban Freestyle Tour 2026 is more than a competition — it’s a festival of energy, sport and community.

Introduction

Urban Freestyle Tour 2026 was born out of a simple idea: to bring world-class BMX Freestyle events directly into the heart of Polish cities, where young people actually ride, live and create culture.

Urban sports have exploded globally — from the Olympic stage to everyday community skateparks. Events like FISE have shown how a city can turn its downtown into a vibrant arena, attracting tens of thousands of visitors and creating lasting images shared worldwide.

With UFT, we take this proven concept and adapt it to Poland: a multi-city series of international BMX Freestyle Park competitions (UCI C1), combined with music, culture, and community activation. Each stop is not just a contest — it’s a festival of urban energy, a showcase for the host city, and a legacy for local youth.

Our mission is twofold:

Sporting — to provide Polish and international riders with professional competition opportunities on home ground, under UCI standards.

Social — to inspire and engage young people, creating inclusive spaces where families, fans, and first-timers can connect with the culture of urban sports.

Urban Freestyle Tour (UFT) is a multi-city series that transforms urban spaces into live arenas for BMX Freestyle Park (UCI C1) competitions. The concept blends world-class sport with music, culture, and community activation, creating a festival atmosphere that is open, energetic, and family-friendly.

What we bring

• Professional competition: UCI C1 category, attracting both international and domestic riders.
• Festival experience: contests combined with open sessions, youth workshops, brand activations, and live DJ/MC.
• City-first approach: events staged in iconic downtown or waterfront locations, showcasing the host city on camera and across media.

Objectives

• Sporting — deliver UCI-standard events, help Polish and international riders earn ranking points, and raise the level of BMX locally.
• City & Audience — increase footfall in city centers, drive media coverage, and create inclusive, family-oriented events.
• Community — inspire local youth, engage schools, and offer free intro sessions.
• Legacy — even without leaving permanent infrastructure, UFT leaves trained volunteers, engaged youth, and lasting media images.

Season structure

• 4 core stops across Poland from late spring to summer 2026 (with an optional 5th showcase stop).
• Each stop follows a consistent 3-day format: training → qualifications → finals + community jam.

Transforming city centers into freestyle arenas.

Concept

From Olympic-level runs to local best tricks.

Sport Format

The heart of Urban Freestyle Tour is BMX Freestyle Park (UCI C1), surrounded by open jams and side events that make the festival inclusive and dynamic.

Core discipline

• BMX Freestyle Park (UCI C1)
• Categories: Men Elite, Women Elite, and optional Junior/Open.
• Judging based on UCI criteria: difficulty, execution, amplitude, originality, flow.
• UCI points awarded for the world ranking, supporting riders on the Olympic path.

Community disciplines (non-UCI)

• Skateboarding Jam – best trick sessions in an open format.
• Scooter Jam – highly popular among younger participants.
• Inline / Roller Freestyle (optional, depending on local community).
• Best Trick Battles – cross-discipline highlights designed for maximum crowd energy.

Competition structure (per stop)

• Day 1 – Training: official practice for BMX riders + free intro workshops for schools and youth.
  
• Day 2 – Qualifications: BMX UCI C1 qualifications, plus community jams and brand activations.
  
• Day 3 – Finals: UCI C1 semi-finals & finals, best trick sessions, pro demos, award ceremony.

Arena & setup

• Modular freestyle park (approx. 800–1000 m²), designed to UCI specifications.
  
• Versatile setup including quarter pipes, box jumps, spines, rails, and ledges.
  
• Adaptable to different city squares or waterfronts.
  
• City and partner branding integrated into obstacles, banners, and stage design.

Urban Freestyle Tour is not only about competition — it is designed as an open festival of movement and culture, where everyone can take part and feel the energy of urban sports.

Youth & school outreach

• Intro sessions: certified coaches and pro riders give kids their first experience in BMX, skate, or scooter.
• School programs: free morning sessions for local schools on Day 1.
• Inclusion: equal opportunities for girls and boys, beginners and advanced.

Volunteering & skills

• Local volunteers: trained to support event logistics, media, athlete services, and safety.
  
• Certificates: every volunteer receives recognition of their work and skills gained.
  
• Empowerment: young locals become ambassadors of urban sports in their own city.

Culture & vibe

• Music: live DJ and MC drive the event atmosphere.
  
• Street art: graffiti and mural activations with local artists.
  
• Food & chill zones: local vendors create a space for families and visitors to gather.
  
• Brand activations: interactive partner zones integrated with the festival flow.

Festival feeling

• Central city location = easy access and maximum visibility.
  
• A mix of sport, culture and lifestyle attracts not only core fans, but also families and casual visitors.
  
• Every stop turns into a temporary urban playground that leaves strong impressions and media images.

Where sport meets music, art and community.

Community & Culture

Economic boost, media reach, social value.

Benefits for Host City

Hosting Urban Freestyle Tour brings direct value to the city, its economy, its people, and its image.

Tourism & economy

• Estimated attendance: 10,000–15,000 visitors per stop, depending on location and promotion.
• Free entry for residents → high accessibility and strong family attendance.
• Visitors spend on hotels, food, and local transport.
• Extended stays from riders, staff, and fans boost local business.

Media & visibility

• Nationwide and international exposure through UCI channels, sports media, and lifestyle outlets.
• High-quality highlight videos and professional photo banks are provided to the city for promotion.
• Social media reach through viral clips and athlete-generated content.

Youth & community impact

• Free workshops for schools and local youth groups.
• Volunteer program offering training, experience, and certificates.
• Inclusive formats for beginners in skateboarding, scooter, and inline.

City branding

• Iconic city backdrops featured in every photo and video.
• Positive association with youth, culture, and innovation.
• Positioning as a modern city aligned with Olympic-level urban sports.

Safety & delivery

• UCI-aligned judging and competition management.
• Professional event operations with proven safety and crowd management.
• Full cooperation with city services to ensure secure delivery.

Urban Freestyle Tour is more than a sports competition — it’s a nationwide communication platform that connects brands directly with youth, families, and urban culture.

Exposure & visibility

• On-site branding: park obstacles, banners, stage, staff shirts, volunteer vests.
• Digital presence: logos integrated into highlight videos, social posts, livestream cuts.
• Media backdrop: brand visibility in press conferences, interviews, and award ceremonies.

Direct engagement

• Festival zones: interactive sponsor booths, product trials, gaming corners, VR activations.
• Sampling & promotions: opportunity to reach tens of thousands of visitors across the series.
• Fan experiences: co-branded contests, giveaways, and autograph sessions with pro riders.

Content value

• Professional video & photo bank, including sponsor branding, delivered after each stop.
• Social amplification: riders and fans share branded content organically.
• Evergreen presence: brand exposure remains visible in highlights long after the events.

Brand positioning

• Youth-oriented: direct access to the 12–35 age group.
• Sport & lifestyle: connection with BMX Freestyle (Olympic discipline) and street culture.
• Positive values: creativity, energy, inclusion, and community.



By the numbers — UFT 2026 (4-city tour)

• 8,000,000 people reached (digital, organic + paid campaigns)
• ~38,000,000 social media impressions
• ~2,700,000 video views
• 40,000–60,000 onsite spectators (free entry, city center locations)
  

A nationwide tour — 8 million people reached across Poland.

Benefits for Sponsors

Together we build the stage for urban sports.

Event Requirements

Event Requirements

To deliver Urban Freestyle Tour successfully, each Host City provides support in four key areas: location, infrastructure, city services, and promotion.

Location

• Central, visible space (main square, riverside, or park) with high footfall.
• Minimum flat area 60 × 30 m for the BMX Freestyle Park, plus backstage and audience zones.
• Easy public access (walking distance from transport hubs, parking nearby).

Infrastructure & logistics

• Power supply: 3-phase electricity for sound, light, and broadcast.
• Water & sanitation: toilets, wash stations, cleaning services.
• Safety & security: barriers, controlled access, crowd flow coordination.
• Emergency access: clear routes for ambulance and fire services.

City support

• Permits & authorizations: for temporary structures, closures, and sound/noise.
• Municipal services: waste management, pre- and post-event cleaning, cooperation with the police and fire brigade.
• Medical support: ambulance on standby, coordination with local hospitals.

Promotion & communication

• Host City is listed as an Official Partner across all UFT communications.
• Use of city channels: web, social, local press, and outdoor advertising.
• Option for joint press events to announce the partnership.

Financial contribution

• Host City fee/budget allocation: supporting park assembly, logistics, and production costs.
• In-kind support: municipal services, equipment, and local promotion.
• Option to co-develop local partnerships with regional sponsors and institutions.
  

Urban Freestyle Tour follows a clear 3-day rhythm, designed to combine professional sport, community engagement, and festival atmosphere.

Day 1 — Training & Community

• Official practice for BMX riders.
• Free intro workshops for schools and youth groups.
• Opening jam and demo session with music and MC.

Day 2 — Qualifications & Festival

• UCI BMX Freestyle Park qualification rounds (Men / Women).
• Community Jams (skateboarding, scooter, and inline).
• Side activations: partner zones, street art, food trucks, family chill areas.
• Best Trick Battles in the evening.

Day 3 — Finals & Celebration

• UCI Semi-finals and Finals.
• Best Trick Finals and Pro Demo Sessions.
• Award ceremony with Host City recognition.
• Closing jam with music and community vibe.

Day +1 — Teardown & Media

• Modular park disassembly, location restored to original state.
• Cleaning and handover.
• Same-day highlight video delivered to city and sponsors.
  

Three days of competition, culture and celebration.

Event Structure (Day by Day)

From city squares to global screens.

Media & Promotion

Urban Freestyle Tour combines on-site visibility with powerful digital reach. Each stop generates content that lives far beyond the event weekend.

Multi-channel communication

• UFT official channels: Instagram, TikTok, YouTube, Facebook.
• Athlete networks: riders share runs and highlights with their own global audiences.
• Media patrons: cooperation with national TV, radio, and lifestyle magazines.
• Local press & TV: coverage in each Host City.

Content production

• Daily highlight videos — short-form content tailored for Instagram Reels, TikTok and YouTube Shorts.
• Photo bank — professional galleries including city and sponsor branding.
• Livestream/broadcast clips — formatted for web and local TV.

Branding integration

• On-site: city and sponsor logos on park obstacles, stage, banners, and staff gear.
• Ceremonies: visibility during opening, finals, and awards.
• Media backdrop: logos included in interviews and press conferences.
  

Key Figures

• Urban Sports Foundation (USF) — organizer and rights holder of Urban Freestyle Tour.
• Event team — experienced producers of BMX and urban sports events under UCI standards.
• Athletes — international and national riders, including World Cup and Olympic-level participants.
• Partners — leading lifestyle and sports brands supporting the tour.

What the Host City receives

• Visibility — branded as an Official Host City across all UFT communication.
• Impact — thousands of spectators, international media exposure, and community engagement.
• Content — highlight video, photo bank, social clips, press coverage.
• Recognition — official acknowledgement on stage and in the media.

Next Steps

• Initial meeting — online call with USF to align on objectives and potential dates.
• Site visit — inspection of the proposed location with city representatives.
• Agreement — signing of Host City contract (budget, services, responsibilities).
• Announcement — joint communication of the city as an official UFT 2026 stop.
• Event delivery — turnkey production in cooperation with city services.
• Post-event report — delivery of attendance, media reach, and content package.
  

Your city, our stage — together we make it happen.

Key Figures & Next Steps

Get in touch

Interested in hosting a stop of Urban Freestyle Tour 2026 or partnering with us? - We’d love to hear from you.